Website armageddon is coming soon if you have a site that is not mobile friendly. April 21, 2015 is the day where Google’s latest algorithm will directly affect those websites that do not work on mobile devices and meet their guidelines.
Even without this upcoming update, why would you want a website that scares away half of your audience?
Having a mobile website that is made well can increase interaction, sales and enquiries. If you haven’t upgraded your website in at least the last 3 or 4 years there is a good change you are using old technology, not displaying on mobile devices and even desktops. Many companies that upgrade their site near instantly get better rankings, increased leads and sales.
Do you ever visit your own site, try and get the information or ask total strangers to go to your site and find what is needed? Getting regular feedback to people who haven’t used your site before is a healthy habit to get into.
Your website is like walking into an amazing restaurant. You want to make it stunning, easy to read the menu, informed staff with all frequently asked questions available in seconds and a place that is really easy to navigate and then buy what they need or contact someone.
Many experts are saying that this update will have one of the biggest impacts ever on Google rankings. The companies who have not made their websites mobile friendly and meet Googles guidelines will pretty much disappear off the map.
If you would like to meet with one of our staff, discuss the best way forward for your website and business contact our team by using our ‘Contact Us’ page.
This update is coming, it will take a few weeks to roll out and it will take no passengers. This is the one chance to get above your competitors and see the benefits of an amazing new site.
Check your site’s mobile friendly status here: https://www.google.com/webmasters/tools/mobile-friendly/
Read more about the latest update and find more technical information here.